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Case # 6: Process Evaluation

A manufacturer approached Hardwick Research to assist them in evaluating the process that was recently used to restructure their corporate policy manual. Focus groups were conducted with those employees that were involved in reviewing and updating the policy manual. Based on the feedback gathered, Hardwick Research developed recommendations greatly improving the efficiency of this restructuring process. These recommendations included specific changes to their internal web site such as the creation of a help section as well as development of an interactive tool that can guide employees and provide all necessary processes, forms and tools needed to create and revise corporate policies.

Case Studies

Case # 1: Concept Development/Testing

Case # 2: Market Assessment

Case # 3: Customer Research: Identification, Segmentation, Perceptions and Preferences

Case # 4: Product Assessment and Redesign 

Case # 5: Obtaining Community Feedback and Determining Effectiveness of an Educational/Advertising Campaign

Case # 6: Process Evaluation

Case # 7: Weigh features and price using Conjoint Analysis 

Case # 8: Establishing an Ongoing Customer Satisfaction Program

Case # 9: Customer Satisfaction with Technical Support Services

Case # 10: Website Usability Testing

Case # 11: Consumer Behavior, Competitive Postioning, Product Packaging Evaluation
 
   
   
 
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